Posts tagged hero's journey
How to Captivate Your Audience with an Epic Business Story, Part 2

We’ll be looking at the rest of the elements of the Hero’s Journey and how to apply them to your business story. Then, we’ll take a look at how to get your message across with a style that reflects your brand.

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How to Captivate Your Audience with an Epic Business Story

Every time someone clicks on that “About” button, it’s an invitation for you to gain his or her trust, admiration and business through the medium of story. Let’s take a look at a way to present a rich corporate narrative that will get your customers excited about doing business with you.

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